Patek Philippe, one of today's most iconic and expensive Swiss watch brands, has opened a one-of-a-kind exhibit in New York City.
"The Art of Watches, Grand Exhibition New York 2017" is 15,000 square feet of sparkling and historic watches and is situated in a two-story structure inside Cipriani's flagship location on 42nd Street.
The exhibit is meant, in part, to expose the brand to a younger generation who aren't buying watches like their parents did.
The exhibit is open through July 23. Let's take a look inside.
The exhibit is located in Cipriani in Midtown Manhattan, in a space that was once a bank.
Inside, visitors are immediately greeted with a reproduction of the historic facade of Patek Philippe's workshop in Geneva.
The first room shows a looping video about the history of Patek Philippe, stretching all the way back to its 1839 founding by Antoni Patek and Adrien Philippe.
In this room, visitors can see the special-edition watches Patek Philippe made to commemorate the exhibition.
Some of Patek Philippe's most famous creations are in New York for the first time ever. There's the Calibre 89, which was the most complex watch in the world when it was created in 1989.
Some devices serve several purposes. These pistols, for example, can both shoot perfume and tell time.
Watches owned by famous figures in history are everywhere you look. The one on the bottom left, for example, was once owned by Queen Victoria.
Source: Business Insider
Jr Trader Z Karadzhova
25 Canada Square, Level 33, office 50, Canary Wharf London, E14 5LQ +44 20 3608 6256
World Financial Markets - 0700 17 600 Varchev Exchange - 0700 115 44
Varchev Finance Ltd is registered in the FCA (FINANCIAL CONDUCT AUTHORITY) with a passport in the United Kingdom: FCA, United Kingdom - registration number: 494 045, which allows provision of financial services in the United Kingdom.
Varchev Finance Ltd strictly comply with the statutes of the European directive MiFID (Markets in Financial Instruments). targeting increased efficiency, transparency and uniformity of financial instruments.
Varchev Finance Ltd is authorized and regulated by the Financial Supervision Commission - Sofia, Bulgaria: License number RG-03-02-05 / 15.03.2006
The information on this site is not directed at residents of the United States or Belgium and is not intended for distribution to, or use by, any person in any country or jurisdiction where such distribution or use would be contrary to local law or regulation.
Derivatives and margin trading involve a high degree risk level. You should not trade Forex and CFD unless you fully understand how it functions, what your benefits can be, what your risk is, and what you may lose. Please, note that the losses can be practically unlimited and that the initial deposit will not permanently limit the risk. You have to fully realize your financial status and make sure that trading in derivatives hides the risk of losing the entire amount invested. Invest only the amounts that you are able to lose.