Tony Robbins Shares How to Make Money Like Billionaires

After Witnessing the Collapse of the Global Financial System, I Embarked on an Incredible Journey

A few years ago, after seeing the global financial system crumble, I set out on an incredible adventure—to find a way for independent investors to take care of their money in this unfavorable environment.

I made a vow that if I started this mission, I would see it through to the end—to provide people with the best possible information from the world’s most knowledgeable and influential experts.

Throughout my career, I have been obsessed with finding successful strategies and tools that can instantly transform people’s quality of life. Time and time again, I have proven the effectiveness of these strategies by delivering results where others had failed. What I knew from the very beginning was that success leaves clues. The most successful people are not just lucky; they simply do things differently.

On my journey to help people take care of their money, I sought out stories of success. I interviewed over 50 self-made billionaires, Nobel Prize winners, bestselling authors, professors, and financial legends. I asked them every question that came to mind about how they built their wealth.

I asked them:

• What is your competitive edge in investing? What sets you apart?
• What insights have you had that allowed you to remain so successful in the markets for decades?
• Do these strategies still work today? How can modern investors thrive in today’s shifting economy?
• What are the biggest global challenges? What are the greatest investment opportunities today?

Their answers fascinated, shocked, and sometimes even made me laugh. In other cases, they deeply saddened me. Like all experts and high-earning individuals, they had their own visions of the near future. Some focused on short-term trading, while others took a long-term approach.

But what interested me the most was not what made them different—it was what united them.

They all shared these four common obsessions:

1. DON’T LOSE – Every single one of these experts, driven by their desire to build wealth, was even more obsessed with not losing money. From Ray Dalio (founder of the world’s largest hedge fund) to Kyle Bass (who turned a $30 million investment into $2 billion in just two years) to Paul Tudor Jones (one of the top 10 traders since 1993), they all understood one crucial principle—if you don’t lose money, you live to fight another day.
2. RISK LITTLE TO GAIN A LOT – While most investors aim for a solid return, every one of these remarkable investors, without exception, seeks something entirely different. They live to find investments where they risk little and win big—a concept known as asymmetric risk/reward.
3. FORESIGHT AND DIVERSIFICATION – The best opportunities for asymmetric risk/reward come from making the right predictions. These investors do their homework repeatedly until they are convinced—down to their core—that they are right. And to protect themselves from errors, they hedge their risks through diversification. In the end, all great investors must make decisions based on limited information.
4. YOU’RE NEVER DONE – Contrary to what most people might expect, this group of specialists is never done! They are never satisfied with what they’ve learned, never content with what they’ve earned, and never stop growing. No matter how successful they have been, they have never lost their hunger—the force that unleashes human genius.

These four obsessions are shared by the most successful market players in the world. I sought out these investors because they believe nothing is impossible and that everything is achievable.

I hope these small insights help you take a step forward. Remember, knowledge is not power—execution is. Progress a little every day, every week, and before you know it, you’ll be well on your way to financial independence.